social media

As the digital world continues to evolve, advertisers and agencies such as M3 have to keep up in the evolution process. Recently Mondelez International—whose brands include Oreo, Trident, Toblerone, and Chips Ahoy—proposed a plan for 50% of their budget to go towards a new video-buying strategy for mobile devices, and online video. As online and […]

In an effort to perhaps prove that news magazines aren’t  completely irrelevant, Time Magazine has staged a coup of epic proportions by showing a very staged photo of a mother breastfeeding her possibly-too-old-for-breastfeeding child… just in time for Mother’s Day. It’s an exercise in shock marketing, and boy is it working. It’s in your face […]

News reports suggest that Facebook is valuing itself at nearly $96 billion for its upcoming IPO. That would be record-setting for a web-based company, even overshadowing Google’s offering in 2004. Of course, it helps that it is one of the most popular Internet companies of all time. Facebook pretty much dominates the web when it […]

As far as bandwagons go, none are moving faster than Pinterest, an online bulletin board that lets users post photos of their favorite things online. As the number of users grows, so does the interest of business owners on how to get in on the action. According to AdAge, the site had more than 11 […]

You share your photos and music, so why not your clothes? Social media takes on another new twist with RNKD (pronounced “Ranked”), a site where you can upload wardrobe items from your closet and share with friends. It’s like Facebook for fashionistas, with an emphasis on brand names, of course. The more brand names you […]

How do you use Facebook to grow your business? It’s the Holy Grail to success with social media outlets that every business is looking for. Everybody has a Facebook page, and everybody is trying to get the attention of the potential customer base. When someone is successful at cutting through the clutter, it’s time to […]

  Conventional wisdom says that the main users of social media are the young and technological savvy, but a new report from the Pew Research Center indicates that more than 50% of adults are now using social media on a regular basis. There’s been a dramatic increase in adults flocking to the Internet over the […]

The first thing a lot of our clients ask about is advice on how to manage their Facebook pages. The tendency is to believe that once a Facebook page is set up, then all the work is done – but quite the opposite is true, because this is when the real work begins. In order […]