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What’s ahead for digital advertising?

June 17th, 2014 by

As the digital world continues to evolve, advertisers and agencies such as M3 have to keep up in the evolution process. Recently Mondelez International—whose brands include Oreo, Trident, Toblerone, and Chips Ahoy—proposed a plan for 50% of their budget to go towards a new video-buying strategy for mobile devices, and online video. As online and […]

Facebook Values Itself

May 4th, 2012 by

News reports suggest that Facebook is valuing itself at nearly $96 billion for its upcoming IPO. That would be record-setting for a web-based company, even overshadowing Google’s offering in 2004. Of course, it helps that it is one of the most popular Internet companies of all time. Facebook pretty much dominates the web when it […]

Pin It!

February 27th, 2012 by

As far as bandwagons go, none are moving faster than Pinterest, an online bulletin board that lets users post photos of their favorite things online. As the number of users grows, so does the interest of business owners on how to get in on the action. According to AdAge, the site had more than 11 […]

Upload Your Closet

November 17th, 2011 by

You share your photos and music, so why not your clothes? Social media takes on another new twist with RNKD (pronounced “Ranked”), a site where you can upload wardrobe items from your closet and share with friends. It’s like Facebook for fashionistas, with an emphasis on brand names, of course. The more brand names you […]

The End Of Music As We Know It

October 21st, 2011 by

A decade ago, it was said that Napster would destroy the music industry with illegal downloads. Napster was basically sued into a non-entity, and the music biz limped along for the next 10 years with the advent of iTunes and the iPod craze. But, now, there’s a new player on the block, and it has […]

Using Facebook to Build Your Business

September 12th, 2011 by

How do you use Facebook to grow your business? It’s the Holy Grail to success with social media outlets that every business is looking for. Everybody has a Facebook page, and everybody is trying to get the attention of the potential customer base. When someone is successful at cutting through the clutter, it’s time to […]

Adults and Social Media

August 29th, 2011 by

  Conventional wisdom says that the main users of social media are the young and technological savvy, but a new report from the Pew Research Center indicates that more than 50% of adults are now using social media on a regular basis. There’s been a dramatic increase in adults flocking to the Internet over the […]

Social Media Optimization

August 25th, 2011 by

Recently, we talked about the importance of updating your Facebook page, and now we’re going to expand on that by talking about social media optimization, or SMO. This isn’t quite as cut-and-dried as SEO, because this deals more with interaction between you and your customers. SMO is more about how you utilize social media in […]

Promoting Your Business on Facebook

August 15th, 2011 by

The first thing a lot of our clients ask about is advice on how to manage their Facebook pages. The tendency is to believe that once a Facebook page is set up, then all the work is done – but quite the opposite is true, because this is when the real work begins. In order […]

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